Empowering Change Through Strategic Communication
Driving impactful campaigns for government initiatives with proven success in saving lives and protecting communities.
At Stad Media Group, we are dedicated to making a difference.
Our team brings extensive experience from leading impactful campaigns for government agencies, including the Department of Homeland Security’s efforts to combat human trafficking and the VA’s mission to reduce veteran suicides. We specialize in strategic communications, creative development, and outreach to deliver measurable results.
We offer a comprehensive suite of services designed to meet the unique needs of government clients:
Stad Media Group stands out for our commitment to excellence and our deep understanding of government communication needs.
We partner closely with our clients to develop tailored strategies that not only reach their audiences but also inspire real change. Our team of experts, including veterans who have lived the mission, ensures authenticity and effectiveness in every campaign.
Our work speaks for itself.
From reducing human trafficking through awareness campaigns for DHS to supporting the VA in its mission to prevent veteran suicides, our targeted, multi-channel approaches ensure our messages resonate and drive action.
STAD's paid media experts worked with multiple government and private stakeholders to implement this impactful suicide-prevention campaign
Reviewed all past performance data, creative assets, and past iterations of the campaign to create strategic recommendations
Set up, managed and rebalanced the marketing mix of million of dollars in paid media placements across digital and traditional channels, paying special attention paid to brand safety and advertising policy restrictions, ultimately driving 1 billion+ impressions, 13 million clicks, and 350 million completed video views
Our conversion tracking, APIs and custom dashboards reported real-time dramatic YoY improvements in down-funnel activity.
The DHS Blue Campaign aimed to boost awareness and educate the public. STAD's paid media experts:
Leveraged data-driven audience research and multimillion dollar media buys across Google’s DV360, Spotify, Pandora, Twitch, Linear TV, OTT, Out-of-Home and other platforms
Achieved a 40% increase in website traffic and a 30% rise in user interaction rates